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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">religion</journal-id><journal-title-group><journal-title xml:lang="ru">Государство, религия, церковь в России и за рубежом</journal-title><trans-title-group xml:lang="en"><trans-title>State, Religion and Church in Russia and Worldwide</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2073-7203</issn><issn pub-type="epub">2073-7211</issn><publisher><publisher-name>РАНХиГС</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.22394/2073-7203-2020-38-2-7-40</article-id><article-id custom-type="edn" pub-id-type="custom">KGECLH</article-id><article-id custom-type="elpub" pub-id-type="custom">religion-371</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>Статьи</subject></subj-group></article-categories><title-group><article-title>Теории среднего уровня в исследовании религии и медиа: медиатизация, медиация и RSST</article-title><trans-title-group xml:lang="en"><trans-title>Middle-Range Theories in Religion and Media Studies: Mediation, Mediatization and RSST</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Гришаева</surname><given-names>Екатерина</given-names></name><name name-style="western" xml:lang="en"><surname>Grishaeva</surname><given-names>Ekaterina</given-names></name></name-alternatives><email xlink:type="simple">ekaterina.grishaeva@urfu.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Шумкова</surname><given-names>Валерия</given-names></name><name name-style="western" xml:lang="en"><surname>Шумкова</surname><given-names>Valeriia</given-names></name></name-alternatives><email xlink:type="simple">va.shumkova@urfu.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru">Уральский федеральный университет им. первого Президента России Б.Н. Ельцина<country>Россия</country></aff><aff xml:lang="en">Ural Federal University<country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2020</year></pub-date><pub-date pub-type="epub"><day>29</day><month>09</month><year>2025</year></pub-date><volume>38</volume><issue>2</issue><fpage>7</fpage><lpage>40</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Гришаева Е., Шумкова В., 2025</copyright-statement><copyright-year>2025</copyright-year><copyright-holder xml:lang="ru">Гришаева Е., Шумкова В.</copyright-holder><copyright-holder xml:lang="en">Grishaeva E., Шумкова V.</copyright-holder><license license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://religion.ranepa.ru/jour/article/view/371">https://religion.ranepa.ru/jour/article/view/371</self-uri><abstract><p>В настоящей статье разбираются три основных подхода к исследованию религии и медиа: теория медиатизации, теория медиации и религиозно-социальное формирование технологий (RSST). Цель обзора - сравнить эти стратегии исследования религии и медиа, учитывая связь между генезисом каждого подхода, его концептуальным аппаратом, и способами, и границами его применения. Во-первых, мы рассматриваем, как в каждом из подходов концептуализируется отношение религии и медиа. Так, теория медиатизации выводит на первый план изменения религии под влиянием медиа, теория медиации изучает медиа как часть религиозных практик, а RSST делает акцент на формировании медиатехнологий религиозным сообществом. Во-вторых, авторы указывают, что описанные подходы основываются на различных трактовках религии, которые определяют уровень, на котором рассматривается отношение религии и медиа. Концептуальный аппарат «институциональной традиции» (в рамках теории медиатизации) и RSST лучше приспособлен для исследования институциональных форм религии, другие подходы открыты для изучения как институциональной, так и индивидуально «проживаемой религии». Авторы приходят к выводу, что теоретизация отношения религии и медиа и то, на каком уровне это взаимодействие рассматривается, задают ракурс исследования и способы применения подхода.</p></abstract><trans-abstract xml:lang="en"><p>The article explores three seminal approaches to the study of religion and media: mediatization theory, mediation theory, and religious-social shaping of technology (RSST). The overview gives a comparative analysis of these approaches considering the relation between the genesis and conceptual frame of each approach and the scope and boundaries of its application. Firstly, we focus on the difference in the conceptualization of the relation of media and religion. The theory of mediatization emphasizes the transformation of religion by media, the theory of mediation studies media as a part of religious practices, and RSST is concerned with shaping of media technologies by religious communities. Secondly, we outline that the discussed approaches differ in their interpretations of religion, which is crucial in defining the level of the analysis. While the conceptual frameworks of institutional tradition of mediatization theory and RSST address the institutionalized forms of religions, other approaches are suitable for the study of religious institutions as well as individual “lived religion”. The general optic, the scope and the boundary of each approach is defined by the way religion is related to the media, and by the level of analysis.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>религия и медиа</kwd><kwd>медиатизация</kwd><kwd>медиация</kwd><kwd>религиозносоциальное формирование технологии</kwd><kwd>теории среднего уровня</kwd></kwd-group><kwd-group xml:lang="en"><kwd>religion and media</kwd><kwd>mediatization</kwd><kwd>mediation</kwd><kwd>religioussocial shaping of technology</kwd><kwd>middle-range theory</kwd></kwd-group><funding-group xml:lang="ru"><funding-statement>Статья подготовлена при финансовой поддержке РФФИ, в рамках проекта № 19- 011-00871 «Социальные медиа как фактор трансформации православия в современной России».</funding-statement></funding-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">de Abreu, M.J. 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